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Furbysh

Overview
​​Furbysh delivers fully customizable high-quality New Zealand-made furniture. The team at Furbysh was seeking a brand new e-commerce experience to ensure complex custom product orders were handled efficiently, and to improve sales and overall customer satisfaction.
Year
2019
Role
UX Design
Web Design
Branding

Discovering the brand.

One of the issues we faced when exploring the existing website and brand was the lack of personality. We created bespoke illustrations and icons and updated the brand messaging to match the handcrafted nature of their products. With a robust design system in place, we ensured that the meticulous work that is put into crafting each piece of furniture was reflected in their digital space.

Custom solutions for a premium brand.

We created a bespoke e-commerce website for Furbysh to improve on the current user experience and ensure customers were getting access to the information they needed with ease. Our priority was to enable users to build customized products in real-time while guiding them to a purchase decision and answering common questions before they needed to be asked.

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